100 Next-Era Leaders in Asia 2017-2018 -The region's best brightest, most promising-


Chairman & CEO Hideto Sasakura

Osaka Prefecture
Message to young people
I used to be unable to take action and hated myself for it. But one step I took, which was to take action to the meet people I want to meet and learn the things I want to learn, changed my life. Taking the first step is very significant. If you are unsure about it; don't worry and take the first step. New challenges and a bright future are awaiting you.

When I was working as a 22-year-od sports trainer, I heard about a very famous French osteopathy therapist. Through an interpreter, I tried to get in touch with him, making contact over and over to beg him to teach me his skills. Finally, he agreed and I met him when he came to Japan to learn his techniques. Additionally, I was influenced by an ancient style of Japanese martial arts, which focuses on use of bones and the balance of your own body. So, my method of practice is based on a combination of osteopathy and classical Japanese martial arts. While osteopathy focuses on treating illnesses, classical Japanese martial arts focus more on how to use your own body. When you learn it, you can use your body to assume a body posture you never thought you could do.

Our company provides basic training courses to learn basic knowledge of the human body as a steppingstone to becoming a therapist or sports trainer. The courses last about a year and after finishing the courses, people can either become independent therapists, or come to work for our company.

We are now actively promoting pre-operative physical exercise I developed for prehabilitation at hospitals. Prehabilitation consists of preparatory physical exercises for a patient who is set to undergo surgery. The exercises are meant to enhance early recovery of the patient’s physical strength, as well as improve the quality of post-operative life. It is an antonym, in a sense, to rehabilitation, which consists of post-operative physical exercises for patients who have undergone surgery.

Prehabilitation is becoming popular in the U.S. and Europe these days, but it still is a very new concept in Japan. Although it is attracting the attention of more doctors in Japan, there is one big difference between conventional rehabilitation and prehabilitation. The former is recognized as a medical activity and is covered by Japan’s national medical insurance, while the latter is not. So, we are engaged in a medical project in cooperation with the Department of Anesthesiology at Nara Medical University Hospital, trying to establish medical backing of the physical exercise. The project, which started in March, is to prove that the pre-operative practice he developed is medically effective to improve the physical condition of post-operative patients.

The examination is to measure medical indicators of patients that are believed to be linked to post-operative quality of living and activities of daily living. Those indicators include volume and strength of muscles and cardiopulmonary capabilities, measured in simple physical exercises such as one-leg standing and a six-minute walking test. If medical evidence is established for prehabilitation practices, the pre-operative care measures should be covered by medical insurance. The project is expected to be completed by the end of this year.

I have been invited by Chinese companies to give them lectures on my methods, and I have received offers from six different Chinese companies in the Suzhou province. In the future, I am planning to go abroad to start operations in Singapore and Vietnam to introduce my practice there.


Nara Prefecture
body therapy