100 Next-Era CEOs in Asia 2014 -The region's best brightest, most promising-

XLGames Co.

CEO Jake Song

1967
Birthplace
South Korea
Message to young people
If you fail when you are young, it will not hurt you. It won't have any ill effects. I hope you will try to do many things. You can do it again if you fail.

I grew up in an ordinary family. I dreamed of becoming a scientist. When I was a junior high school student, I had the chance to play around with an 8-bit computer for the first time. I was impressed by the power of computers. Tasks that could be performed by 8-bit computers were limited, but I enjoyed playing with games and programming. When I was a senior high school student, I studied hard to pass the exams for entering college, but I did play with computers from time to time. I entered a university for electronic engineering and learned how to write computer programs, then went on to graduate school after that.

I left school after the second year of my doctorate course and found a job, but I was always dreaming about producing video games. I decided to launch a company with one of my classmates at the university. When we were at the university, we used to joke with one another, saying “Why don’t we start a software company just like Bill Gates?”

After developing game software and launching it in the United States, I left NC Soft in 2003 and launched XLGames. To be honest, when I launched XLGames, I wasn't really conscious of it as work. I just preferred hanging out with friends at the office to staying with my family because they sometimes got angry with me.

As I had been making games involving complex programs until then, I wanted to develop smaller, lighter products with a high operating speeds. I had initially gathered friends to a build a lighter game model, but since we all happened to be into cars, we decided to develop a car racing game. This proved to be much more difficult than we thought and we consumed a lot of our time. The final product was not a commercial success, but we were satisfied with the results.

We entered into a publishing contract with a Japanese company called GameOn some time ago. Online games have yet to be massively popular in Japan, but we're hoping to develop a good game that can be a hit in the Japanese market. We are now working on the program X2. I hope that we will be able to continue to release quality games that are better than the existing MMORPGs (massively multiplayer online role-playing games) so that our company will develop into a wonderful business.

Company Profile

Name
XLGames Co.
Headquarters
South Korea
2003
employees
70
business
Development of online games and publishing
url
http://www.xlgames.com/